Articos

articos.com

Synthetic user research platform

Run synthetic user interviews and get a full research report in under 30 minutes.

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Overview

Articos is an AI user research platform that runs synthetic user interviews and returns a full report in under 30 minutes. It generates diverse personas based on Big Five personality science and interviews them blind to your hypotheses, producing structured insights with evidence chains and confidence scores. Designed for product teams, UX designers, marketers, consultants, and B2B SaaS teams who need fast audience validation without the cost or delay of traditional research.

How it works

Articos generates synthetic personas using the Big Five personality model with 30 personality facets, calibrated across 93 countries. Each panel includes 12 personas with enforced stance diversity, including 5 skeptics and late adopters, so they don't all love your idea. Interviews use an ACT-R model of memory and run through a Six-Stage Synthesis with adversarial review before you get the report.

Key capabilities

The platform supports user interviews, A/B testing, concept feedback, messaging validation, and competitive positioning. It includes a research library with pre-built templates across 37 industry domains and 69 countries. Reports include motivations, objections, clarity issues, language patterns, and prioritized recommendations, with evidence chains and confidence scores. Export to PDF with white-label branding on Pro and Enterprise plans.

Who it is for

Articos is built for consultants and fractional CMOs who need audience insight before client calls, agencies preparing pitches, and B2B SaaS teams validating positioning and feature priorities. It also serves product teams and UX designers doing early-stage directional research. The platform is designed to complement traditional user interviews, not replace them.

Pricing and limits

Starter costs $47/month for 10 researches, 5 live calls, and 2 Talk to Research queries per research. Pro costs $119/month for unlimited researches, unlimited probing and Talk to Research queries, and white-label reports. On-demand packs start at $29 for 2 researches with no expiry. Every plan includes a 7-day free trial with 2 free researches, no credit card required.

Key features

Stance-diverse personas
Synthetic personas built on Big Five personality science with 30 facets, cognitive biases, and enforced stance diversity, including 5 skeptics per panel.
Sycophancy prevention
Hypothesis-blind interviews prevent personas from seeing your expectations, avoiding sycophancy and yes-man answers.
Enterprise-grade reports
Structured reports with motivations, objections, clarity issues, prioritized recommendations, evidence chains, and confidence scores.
White-label export
Export to PDF with white-label branding on Pro and Enterprise plans, ready to share with clients or stakeholders.
Talk to Research
Talk to Research lets you ask follow-up questions to any persona after a study, with 2 queries per research on Starter and unlimited on Pro.
86% research fidelity
Validated at 86% human accuracy across 46 studies against Baymard Institute and Nielsen Norman Group, with 7.5x more accuracy than raw AI prompting.

Use cases

B2B SaaS positioning validation
Validate messaging, positioning, and audience fit before committing engineering time.
Consultant client discovery
Run a structured research study before the first client call to understand their audience.
Market segment testing
Test new positioning across enterprise, SMB, and startup buyers to identify pricing sensitivity and feature prioritization.
Churn prevention
Simulate interviews with at-risk personas to understand why users might churn before they leave.

Pricing & limits

From the official site · checked 10/10/2026

Starter$47/month

Pro$119/month

On-demand pack (2 researches)$29 one-time

See current pricing on the official site

Frequently asked questions about Articos

What is Articos?: Articos is an AI user research platform that runs synthetic user interviews and returns a full report in under 30 minutes. It uses AI-generated personas to simulate real-world demographics and behaviors, providing insights without recruiting participants.
Who is Articos for?: Articos is for product teams, UX designers, marketers, consultants, fractional CMOs, and B2B SaaS teams who need fast audience insight before making product, positioning, or messaging decisions.
Is there a free trial?: Yes. Every plan comes with a 7-day free trial and 2 free researches, no credit card required. After the trial, you can choose a paid plan or on-demand pack.
Can I use Articos for online user research?: Articos runs entirely in the browser with no software to install and no participants to recruit. From setup to full synthesis, the entire research process happens online in under 30 minutes.
Is Articos a replacement for user interviews?: Articos is best used alongside traditional user interviews rather than as a full replacement. It excels at rapid concept validation and early-stage directional feedback, while live human interviews remain the gold standard for deep emotional nuances and unexpected edge cases.